Markedsordboken
Affiliate marketing
Definisjon
Hva er Affiliate marketing?
En markedsføringsstrategi der en bedrift belønner eksterne partnere (tilknyttede selskaper) for å generere trafikk eller salg gjennom den tilknyttede partnerens markedsføringsinnsats.
Hvordan brukes Affiliate marketing?
Many online retailers utilize affiliate marketing to expand their reach. Affiliate marketing can be a lucrative opportunity for bloggers and influencers. Companies often track affiliate sales through unique links.
Etymologi og opprinnelse
The term 'affiliate' originates from the Latin word 'affiliatus,' meaning 'to adopt as a son,' while 'marketing' comes from the Latin 'mercatus,' meaning 'market.'
Synonymer
- Commission-based marketing
- performance marketing
- referral marketing
Antonymer
- Direct selling
- traditional advertising
Relasjoner
Se alle relasjoner- "ABC-Analyse (Strategic Method of Inventory Management)"
both are business strategies used to optimize performance in their respective domains
- ettermarkedet
Affiliate marketing thrives on personalized recommendations, similar to how "ettermarkedet" (the Norwegian term for a secondary market) offers tailored products and services that cater to specific consumer needs.
- Facebook SDK
The Facebook SDK serves as a powerful tool for developers to integrate social features into apps, enabling seamless affiliate marketing by facilitating targeted ad placements and user engagement through social sharing.
- Flyer
Affiliate marketing and flyers connect through their shared goal of promoting products or services; while affiliate marketing leverages digital channels to reach audiences online, flyers serve as a tangible marketing tool that delivers promotional messages directly to potential customers.
- Programmatisk annonsering
Both 'Programmatisk annonsering' (Programmatic Advertising) and 'Affiliate marketing' leverage data-driven strategies to optimize audience targeting and maximize return on investment in digital marketing campaigns.
- Retargeting
Affiliate marketing and retargeting both harness the power of targeted audiences to maximize conversions, linking advertisers with potential customers based on their previous interactions and interests.
Vanlige spørsmål om Affiliate marketing
Hvem kan dra nytte av affiliate marketing?
Affiliate marketing kan være en lønnsom mulighet for bloggere og influencere, og mange nettbutikker bruker det for å utvide sin rekkevidde.
Hvordan sporer bedrifter salg eller trafikk fra affiliate marketing?
Bedrifter sporer ofte affiliate-salg gjennom unike lenker som tilknyttede partnere bruker i sin markedsføring.