Influencer marketing
Definisjon
En markedsføringsstrategi som innebærer samarbeid med innflytelsesrike personer for å promotere produkter eller tjenester til deres følgere.
Synonymer3
Antonymer3
Eksempler på bruk1
Brands often collaborate with influencers on campaigns; influencer marketing has emerged as a significant strategy in digital advertising; many businesses depend on influencer marketing to engage younger demographics.
Etymologi og opprinnelse
The term 'influencer' originates from the Latin word 'influere,' meaning 'to flow into,' and 'marketing,' derived from the Old English 'merchantic,' which relates to trade.
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
visnings-url
Influencer marketing leverages visnings-URLs to track engagement and reach, transforming online interactions into measurable impact for brands.
kostnad per tusen (cpt)
The connection between 'kostnad per tusen (CPT)' and 'influencer marketing' lies in the fact that both concepts rely on measurable costs to evaluate the effectiveness and reach of advertising campaigns, making them essential metrics for marketers looking to optimize
Email List Building
Email list building and influencer marketing intertwine as both strategies amplify reach and engagement, leveraging curated audiences to foster authentic relationships and drive conversions.
Attribution software
Attribution software measures the impact of marketing efforts, making it essential for optimizing influencer marketing campaigns by accurately tracking their performance and ROI.
Facebook Business Manager
Influencer marketing thrives on platforms like Facebook Business Manager, which empowers brands to seamlessly manage partnerships and campaigns with key social media influencers to amplify their reach and engagement.
Influencer marketing thrives on Facebook's vast user base and targeted advertising capabilities, enabling brands to reach specific audiences through trusted voices in the digital landscape.
Search engine optimization (SEO) platform
Influencer marketing and SEO platforms both harness the power of online visibility, where influencers enhance brand reach through authentic engagement, while SEO ensures that compelling content is discoverable in search results, creating a synergy to amplify digital presence.
klikkfrekvens (ctr)
Influencer marketing and klikfrekvens (CTR) are interconnected as influencers drive engagement through authentic content, directly impacting the click-through rates of their promotional campaigns.
Chatbot
Influencer marketing and chatbots both leverage innovative communication strategies to engage audiences and personalize brand interactions, creating a seamless blend of human touch and automated assistance in the digital marketing landscape.
Email Marketing Strategy
Influencer marketing can enhance an email marketing strategy by leveraging influencers' credibility to craft more engaging and trustworthy content that resonates with targeted audiences, ultimately driving higher conversion rates.
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