Marketing Automation

/ˈmɑːrkɪtɪŋ ˌɔːtəˈmeɪʃən/
enmarketingautomationtechnologylead nurturing

Definisjon

Markedsføringsautomatisering refererer til bruken av avanserte programvareplattformer for å effektivisere, automatisere og måle markedsføringsoppgaver og arbeidsflyter. Det gjør det mulig for bedrifter å målrette kunder med automatiserte meldinger via e-post, web, sosiale medier og tekst, noe som forbedrer effektiviteten og personaliserer kundesamhandlinger. Denne teknologien hjelper med å pleie leads, vurdere prospekter og forbedre kundeengasjementet gjennom datadrevne innsikter.

Synonymer6

automated marketingmarketing softwaremartechdigital marketing automationmarketing technologymarketing platform

Antonymer5

manual marketingtraditional marketingpersonal marketingdirect marketingnon-automated marketing

Eksempler på bruk1

1

Marketing automation helps businesses nurture leads more effectively and efficiently.

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nettanalyse

"Nettanalyse," which translates to "web analysis," is essential for optimizing "marketing automation" strategies by leveraging data insights to enhance targeting and engagement in digital campaigns.

Utforsk relasjon

datautvinning

Datautvinning, or data mining, empowers marketing automation by extracting valuable insights from large datasets, enabling tailored campaigns that enhance customer engagement and drive sales.

Utforsk relasjon

podcast

Podcasts serve as a dynamic platform for marketing automation, enabling brands to automate the distribution of engaging audio content that nurtures customer relationships and drives brand awareness.

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Annonseblokkering

'Annonseblokkering' (ad-blocking) and 'Marketing automation' are connected through their shared impact on digital advertising, as ad-blocking tools challenge the effectiveness of automated marketing strategies by preventing ads from reaching their intended audience.

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bannerannonse

The connection between 'bannerannonse' (which translates to 'banner advertisement' in English) and 'Marketing automation' lies in their collaboration to streamline the advertising process, where automated tools optimize banner ad placements to effectively target audiences and enhance campaign performance.

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Growth hacking software

Marketing automation streamlines repetitive tasks to optimize customer engagement, while growth hacking software leverages data-driven strategies to accelerate business growth, together forming a powerful duo that enhances efficiency and drives scalable results in modern marketing.

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Google Search Console

Marketing automation leverages data insights from tools like Google Search Console to optimize campaigns and enhance online visibility, creating a seamless strategy for attracting and engaging potential customers.

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Search engine optimization (SEO) platform

Both 'Marketing automation' and 'Search engine optimization (SEO) platform' are essential tools in the digital marketing ecosystem that work together to enhance brand visibility and efficiency in targeting and engaging potential customers.

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Brukergrensesnitt

Marketing automation and "Brukergrensesnitt" (Norwegian for user interface) connect through the seamless integration of user-friendly interfaces that enhance the efficiency and effectiveness of automated marketing campaigns, ensuring a smooth experience for both marketers and customers.

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Backlink

Marketing automation streamlines the process of generating backlinks by automating outreach efforts and content distribution, enhancing SEO effectiveness and online visibility.

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