Marketing mix strategy

/mɑrˈkɛtɪŋ mɪks ˈstrætədʒi/
English BusinessMarketingStrategySales+1 til

Definisjon

En forretningsstrategi som kombinerer ulike elementer av markedsføring for å effektivt promotere et produkt eller en tjeneste.

Synonymer3

Marketing strategypromotional mixadvertising mix

Antonymer1

N/A

Eksempler på bruk1

1

Companies frequently adjust their marketing mix strategy based on market research; An effective marketing mix strategy can significantly enhance brand visibility and customer engagement.

Etymologi og opprinnelse

The term "marketing mix" was popularized in the 1960s by marketing scholar E. Jerome McCarthy, who proposed the 4 Ps: Product, Price, Place, and Promotion.

Relasjonsmatrise

Utforsk forbindelser og sammenhenger

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"ABC-Analyse (Strategic Method of Inventory Management)"

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Annonsegruppe

The connection between 'Marketing mix strategy' and 'Annonsegruppe' lies in how an effective marketing mix shapes targeted advertising groups (annonsegruppe) to optimize audience engagement and conversion.

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Tv

Television serves as a powerful platform within the marketing mix strategy, effectively blending promotion with mass reach to build brand awareness and drive consumer engagement.

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Hotjar

The connection between 'Marketing mix strategy' and 'Hotjar' lies in the fact that Hotjar provides essential user behavior analytics that can refine and optimize the elements of a marketing mix strategy by offering insights into customer interactions and preferences.

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innholdsmarkedsføring

The connection between 'Marketing mix strategy' and 'innholdsmarkedsføring' lies in their shared goal of effectively aligning product, price, promotion, and place to engage audiences through valuable content, highlighting the importance of content marketing as a tactical element within

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annonsering

The connection between 'Marketing mix strategy' and 'annonsering' lies in how the marketing mix—comprising product, price, place, and promotion—guides effective advertising (annonsering) efforts to reach and engage target audiences.

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