Begrepsammenligning
Influencer marketing platformvsConsumer behavior
Relasjonsforklaring
Influencer marketing platforms harness the insights of consumer behavior to effectively match brands with influential voices that resonate with their target audiences, driving engagement and purchase decisions.
Begrepsammenligning
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Consumer behavior
nounkənˈsuːmər bɪˈheɪvjər
The study of how individuals make decisions to allocate their available resources (time, money, effort) on consumption-related items.
Influencer marketing platform
nounɪnˈfluːən.sər ˈmɑːrkɪtɪŋ ˈplætfɔrm
A digital platform that connects brands with influencers to promote products or services through social media and various online channels.