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Nisje markedsføringvsConsumer behavior

Relasjonsforklaring

"Nisje markedsføring" (niche marketing) tailors strategies to specific consumer behaviors, highlighting how understanding unique preferences can drive targeted marketing success.

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Consumer behavior

nounkənˈsuːmər bɪˈheɪvjər

The study of how individuals make decisions to allocate their available resources (time, money, effort) on consumption-related items.

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Nisje markedsføring

substantivnish-eh mar-KEHD-sfor-ing

Niche marketing is a specialized strategy focused on targeting a specific market segment to meet unique consumer needs.

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