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Email List BuildingvsCustomer Journey Optimization

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Both "Email List Building" and "Customer Journey Optimization" are essential strategies that intertwine to enhance personalized communication and engagement, ultimately guiding potential customers through a seamless and tailored buying experience.

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Customer Journey Optimization

nounˈkʌstəmər ˈdʒɜrni ˌɒptɪmaɪˈzeɪʃən

The strategic process of enhancing the customer experience across all interactions with a company, from initial contact through to post-purchase support.

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Email List Building

nounˈiːmeɪl lɪst ˈbɪldɪŋ

The process of collecting and organizing email addresses to create a list for marketing or communication purposes.

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