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Lifecycle marketingvsCustomer Loyalty Program
Relasjonsforklaring
Lifecycle marketing and Customer Loyalty Programs both aim to nurture long-term relationships with customers by strategically engaging them at different stages of their journey to enhance retention and satisfaction.
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Customer Loyalty Program
nounˈkʌstəmər ˈlɔɪəlti ˈprɒɡræm
A marketing strategy aimed at fostering repeat business by offering rewards or incentives to customers.
Lifecycle marketing
nounˈlaɪfˌsaɪkl ˈmɑrkɪtɪŋ
Lifecycle marketing is the strategic approach to nurturing potential and existing customers throughout every stage of their relationship with a brand, from initial awareness to long-term loyalty.