Begrepsammenligning
Programmatisk annonseringvskeynote
Relasjonsforklaring
"Programmatisk annonsering" (programmatic advertising) can be likened to a "keynote" presentation, as both leverage data and insights to deliver targeted, impactful messages, whether in digital marketing or on stage.
Begrepsammenligning
Detaljert oversikt over begge begreper
keynote
verbkiːˈnoʊt
a speech or presentation that sets the tone for a conference or event, often delivered by a prominent speaker.
Programmatisk annonsering
substantivpro-gram-ma-tisk an-non-se-ring
Programmatisk annonsering avser den automatiserade processen för köp och försäljning av annonsutrymme online.