kost per handling (cpa)vsOnline marketing strategy
Relasjonsforklaring
The term 'kost per handling (cpa)' refers to the cost associated with acquiring a customer through online marketing efforts. It is a crucial key performance indicator (KPI) that helps marketers assess the efficiency and effectiveness of their online marketing strategies. By analyzing CPA, businesses can optimize their marketing budget and improve their online marketing strategy to enhance customer acquisition and retention.
Begrepsammenligning
Detaljert oversikt over begge begreper
kost per handling (cpa)
The cost associated with handling a product or service, usually calculated per unit, which includes labor, materials, and overhead expenses.
Online marketing strategy
A comprehensive plan of action aimed at promoting products or services through various digital channels, including social media, websites, email, and search engines.