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Lifecycle marketingvsSocial media monitoring tools
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Lifecycle marketing and social media monitoring tools both focus on understanding customer behavior and engagement throughout different stages to enhance marketing strategies and foster stronger relationships.
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Lifecycle marketing
nounˈlaɪfˌsaɪkl ˈmɑrkɪtɪŋ
Lifecycle marketing is the strategic approach to nurturing potential and existing customers throughout every stage of their relationship with a brand, from initial awareness to long-term loyalty.
Social media monitoring tools
noun/ˈsoʊʃəl ˈmiːdiə ˈmɒnɪtərɪŋ tuːlz/
Tools designed to track, analyze, and manage social media interactions and online presence.