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Call center automationvsMarketing campaign management software

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Both 'call center automation' and 'marketing campaign management software' streamline communication and enhance efficiency, ultimately aiming to improve customer engagement and satisfaction.

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Call center automation

nounkɔːl ˈsɛntər ˌɔːtəˈmeɪʃən

The use of technology to automate interactions and processes within a call center, enhancing operational efficiency and customer service.

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Marketing campaign management software

noun/mɑrkɪtɪŋ kæmpeɪn ˈmænɪdʒmənt ˈsɔftwɛr/

A type of software specifically designed to plan, execute, and analyze marketing campaigns effectively.

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