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Facebook PixelvsMarketing campaign
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The Facebook Pixel acts as the invisible lens that enhances the effectiveness of a marketing campaign by tracking user interactions and optimizing targeted advertising efforts.
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Facebook Pixel
substantiv/ˈfeɪs.bʊk ˈpɪk.səl/
A piece of code provided by Facebook that is placed on a website to track user interactions and measure the effectiveness of advertising.
Marketing campaign
noun/mɑrˈkɛtɪŋ kəmˈpeɪn/
A coordinated series of actions designed to promote a product or service through various media channels.