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merkevarevsMarketing campaign

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The word 'merkevare' (Norwegian for 'brand') embodies the essence of a 'marketing campaign,' as both focus on creating a distinct identity and promoting products or services to build consumer recognition and loyalty.

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Marketing campaign

noun/mɑrˈkɛtɪŋ kəmˈpeɪn/

A coordinated series of actions designed to promote a product or service through various media channels.

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merkevare

substantiv/ˈmɛrkəˌvɑːrə/

A term used in marketing and business to refer to a brand, which encompasses the name, logo, and overall identity of a product or service.

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