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Programmatisk annonseringvsMarketing performance evaluation software

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Both 'Programmatisk annonsering' (programmatic advertising) and 'Marketing performance evaluation software' are integral components of digital marketing, with the former focusing on automated ad buying to optimize reach and effectiveness, while the latter measures the success of those campaigns

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Marketing performance evaluation software

nounmɑrkɪtɪŋ pərˈfɔrməns ˌɛvəˈluːʃən ˈsɔftwɛr

Software designed to evaluate and analyze the effectiveness of marketing strategies and campaigns.

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Programmatisk annonsering

substantivpro-gram-ma-tisk an-non-se-ring

Programmatisk annonsering avser den automatiserade processen för köp och försäljning av annonsutrymme online.

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