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Lead magnetvsmerkebevissthet

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A "lead magnet" attracts potential customers much like "merkebevissthet" (brand awareness) captivates consumers, both aiming to draw attention and build relationships that drive loyalty.

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Lead magnet

nounliːd ˈmæɡ.nɪt

A marketing tool or incentive offered to potential customers in exchange for their contact information, primarily used to generate leads.

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merkebevissthet

substantivmɛrkəbeˈvisːtˌhet

the state of being aware of one's own existence, thoughts, and surroundings

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