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Content marketingvsMultichannel marketing
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Content marketing and multichannel marketing intersect in their shared goal of delivering engaging, targeted messages across various platforms to build brand loyalty and drive customer engagement.
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Content marketing
noun/kənˈtɛnt ˈmɑrkɪtɪŋ/
A marketing strategy that emphasizes the creation and distribution of valuable, relevant, and consistent content to attract and engage a specific target audience.
Multichannel marketing
substantivmuhl-tee-chan-uhl mahr-keting
A marketing strategy that uses multiple channels to reach consumers, integrating different platforms and tools to promote products or services.