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Email marketing softwarevsMultichannel marketing
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Email marketing software serves as a key component in multichannel marketing by enabling targeted communication across various platforms, enhancing customer engagement and brand consistency.
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Email marketing software
nouniːˌmeɪl ˈmɑːrkɪtɪŋ ˈsɔːftwɛr
A software application designed to create, send, and track marketing emails effectively.
Multichannel marketing
substantivmuhl-tee-chan-uhl mahr-keting
A marketing strategy that uses multiple channels to reach consumers, integrating different platforms and tools to promote products or services.