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markedsføringvsMultivariate testing

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Markedsføring (marketing) thrives on multivariate testing as it allows marketers to analyze and optimize different messages and strategies to effectively reach and engage their target audience.

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markedsføring

substantivmɑːrkɛdsˈfʊrɪŋ

The action or business of promoting and selling products or services, including market research and advertising.

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Multivariate testing

nounmuhl-ti-veh-ree-uht test-ing

A statistical method used to simultaneously test multiple variables to determine which has the most significant impact on a specific outcome.

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