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Inbound marketing automationvsNative advertising

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Inbound marketing automation and native advertising both focus on seamlessly integrating marketing efforts into the consumer's experience, fostering engagement without disrupting the flow of content.

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Inbound marketing automation

noun/inˈbaʊnd ˈmɑrkɪtɪŋ ˌɔtəmˈeɪʃən/

A marketing strategy that emphasizes attracting customers through relevant and valuable content, along with helpful interactions that are non-intrusive, often utilizing automation to enhance efficiency and effectiveness.

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Native advertising

nounˈneɪtɪv ˌæd.vɚˈtaɪ.zɪŋ

A form of advertising that aligns with the style and function of the platform on which it appears, designed to be less intrusive and more engaging for the audience.

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