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Outreach tacticsvsDemand Generation
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Demand generation and outreach tactics are intertwined strategies that together cultivate interest and drive engagement, transforming potential leads into loyal customers.
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Demand Generation
noun/dɪˈmænd ˌdʒɛnəˈreɪʃən/
The process of creating interest in a company's products or services, typically through marketing strategies designed to generate leads.
Outreach tactics
nounˈaʊtˌriːtʃ ˈtæktɪks
Methods and strategies employed to connect with and engage a target audience, typically aimed at promoting a cause, product, or service.