Konsumentatferd

kɔn.suː.mɛnˈtɑːfɛrd
Norwegian marketingeconomicsconsumer behaviorsocial sciences

Definisjon

The study of how consumers make decisions regarding the purchase of goods and services.

Synonymer3

consumer habitsbuying behaviorpurchasing patterns

Antonymer1

none

Eksempler på bruk1

1

The study of konsumentatferd helps businesses understand market trends. Understanding konsumentatferd is crucial for effective marketing strategies. Researchers analyze konsumentatferd to predict future purchasing trends.

Etymologi og opprinnelse

Derived from "konsument" (consumer) and "atferd" (behavior)

Relasjonsmatrise

Utforsk forbindelser og sammenhenger

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Account based marketing (ABM)

Account-based marketing (ABM) strategically targets specific organizations to tailor personalized outreach, aligning perfectly with understanding 'konsumentatferd' (consumer behavior) to effectively engage those audiences.

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Social media content software

Social media content software analyzes and influences 'konsumentatferd' (consumer behavior) by tailoring digital marketing strategies to engage audiences effectively.

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CPM (Cost-per-thousand)

The connection between 'CPM (Cost-per-thousand)' and 'Konsumentatferd' lies in the understanding that effective advertising costs are measured to optimize engagement strategies based on consumer behavior.

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nettside

The connection between 'nettside' (Norwegian for "website") and 'Konsumentatferd' (Norwegian for "consumer behavior") lies in the fact that modern websites are designed to shape and influence consumer behavior through their user

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reiselivsmarkedsføring

The connection between 'reiselivsmarkedsføring' (tourism marketing) and 'Konsumentatferd' (consumer behavior) lies in the understanding that effective tourism marketing strategies must be tailored to influence the preferences and behaviors of potential travelers

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Annonseringsfunnel

The connection between 'Annonseringsfunnel' (advertising funnel) and 'Konsumentatferd' (consumer behavior) lies in the way understanding consumer behavior optimizes each stage of the advertising funnel to effectively guide potential customers towards

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Digital Markedsføring

Digital Markedsføring (Digital Marketing) and Konsumentatferd (Consumer Behavior) are intricately linked as effective marketing strategies are crafted by understanding the nuances of how consumers think, feel, and behave in response to digital content.

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Art Director (AD)

An Art Director (AD) shapes visual narratives that influence Konsumentatferd (consumer behavior) by crafting appealing images and messages that resonate with audiences.

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User experience design process

The 'user experience design process' focuses on creating engaging interactions with products, which directly influences 'konsumentatferd' (consumer behavior) as it shapes how users make purchasing decisions and navigate their experiences as customers.

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Customer service strategy

A customer service strategy must be tailored to align with Konsumentatferd (consumer behavior) to enhance satisfaction and foster loyalty in a competitive market.

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