målgruppe

mɔːlˈɡrʊpə
Norwegianmarketingcommunicationaudience analysisdemographics

Definisjon

A specific group of individuals targeted for marketing or communication purposes.

Synonymer3

target audiencedemographiccustomer base

Antonymer1

none

Eksempler på bruk1

1

Målgruppen for denne kampanjen er unge voksne. Det er viktig å forstå målgruppen før man lager en strategi.

Etymologi og opprinnelse

Derived from 'mål' meaning 'goal' and 'gruppe' meaning 'group'.

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Ad tracking software

Ad tracking software and 'målgruppe' (Danish for 'target audience') are interconnected as the former analyzes consumer behavior to effectively identify and reach the latter, optimizing marketing strategies for specific demographic segments.

Utforsk relasjon

Digital markedsføring

Digital markedsføring (digital marketing) is fundamentally about reaching and engaging a specific målgruppe (target audience) effectively through tailored content and strategies.

Utforsk relasjon

Pay-per-click (PPC) advertising management

Pay-per-click advertising management targets specific 'målgruppe' (target audience) through strategic ad placements, ensuring marketing efforts reach the right consumers effectively.

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e-post

E-post is a modern communication tool used to reach a specific målgruppe (target audience), highlighting the importance of tailored messages in digital marketing.

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analytics

Analytics helps identify and understand the 'målgruppe' (target audience) by interpreting data trends, enabling tailored strategies that resonate with specific groups.

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media

The connection between 'media' and 'målgruppe' lies in the idea that media is crafted and tailored to engage and inform a specific audience, or target group, effectively bridging communication and intention.

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E-postmarkedsføring

E-postmarkedsføring (email marketing) targets a specific 'målgruppe' (target group) to deliver personalized content that resonates, enhancing engagement and conversion rates.

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Marketing budget

The connection between 'Marketing budget' and 'målgruppe' lies in the fact that an effective marketing budget is strategically allocated to target the specific audience ('målgruppe') that a business aims to engage, ensuring optimal resource utilization and campaign success.

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Search engine optimization (SEO)

Search engine optimization (SEO) is essentially about tailoring content to effectively reach and engage a specific 'målgruppe' (target audience), ensuring that the right people find the right information online.

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Marketing campaign management software

Marketing campaign management software is designed to effectively reach and engage a 'målgruppe' (target audience) by analyzing data and tailoring strategies to meet their specific needs and preferences.

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