Marketing technology stack
Definisjon
En samling av teknologier og verktøy som brukes til å planlegge, gjennomføre og analysere markedsføringskampanjer og strategier.
Synonymer3
Antonymer1
Eksempler på bruk1
Companies often integrate their marketing technology stack to streamline operations; a robust marketing technology stack can enhance customer engagement; businesses need to regularly evaluate their marketing technology stack.
Etymologi og opprinnelse
"Marketing" originates from the Latin "mercatus," meaning "market," while "technology" comes from the Greek "techne," meaning "art or skill." The term "stack" refers to a set of integrated technologies.
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
"ABC-Analyse (Strategic Method of Inventory Management)"
both are tools used for optimizing business processes
annonsemedier
"Annonsemedier" (advertising media) and "Marketing technology stack" are interconnected as both involve the strategic integration of various platforms and tools to effectively promote products and engage audiences in a digital landscape.
Annonseringsmål
The connection between 'Marketing technology stack' and 'Annonseringsmål' lies in the integration of tools and strategies that enhance the effectiveness of advertising goals by utilizing a cohesive set of technologies to optimize campaigns and target audiences more precisely.
Facebook Business Manager
Facebook Business Manager acts as a pivotal tool within a marketing technology stack, enabling businesses to efficiently manage their advertising assets and insights across multiple platforms, enhancing their overall marketing effectiveness.
Facebook-kampanje
The connection between 'Marketing technology stack' and 'Facebook-kampanje' lies in the fact that a well-structured marketing technology stack can optimize and enhance the effectiveness of a Facebook campaign by integrating data analytics, social media management, and targeted advertising tools
Flyer
A flyer, as a tangible marketing tool, can be seamlessly integrated into a marketing technology stack, combining traditional outreach with digital analytics to enhance campaign effectiveness.
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