Reklame

rɛˈklaː.mə
Germanadvertisingmarketingcommercebusiness+1 til

Definisjon

A term for advertising or promotion, commonly used in commercial contexts.

Synonymer4

advertisementadpromotionpublicity

Antonymer1

none

Eksempler på bruk1

1

The company launched a new reklame campaign. He saw the reklame for the latest smartphone. The reklame was effective in increasing sales.

Etymologi og opprinnelse

Derived from the German word 'Reklame,' which originates from the Latin 'reclamare,' meaning 'to cry out.'

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CRO (Conversion rate optimization)

'Reklame' (advertising) is the process of promoting products or services to attract potential customers, while CRO (Conversion Rate Optimization) focuses on enhancing the user experience and increasing the percentage of visitors who take desired actions. Effective advertising (Reklame) drives traffic to a website or platform, which CRO then aims to convert into measurable outcomes such as sales or sign-ups. Therefore, they are interconnected stages in the marketing funnel, where successful advertising serves as the initial step that leads to the optimization efforts of CRO.

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Customer loyalty

"Reklame" (advertising) cultivates customer loyalty by effectively communicating a brand's values and benefits, creating lasting emotional connections that encourage repeat patronage.

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kvalitetssikring (qa)

"Reklame" (advertising) often highlights the "kvalitetssikring" (quality assurance) of a product to build trust and attract customers, ensuring that the promotion aligns with the actual standards offered.

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Facebook Pixel

"Reklame," meaning advertising in German, serves as a modern link to "Facebook Pixel," which is a tool for tracking user engagement and optimizing ads, illustrating how both are essential components of digital marketing strategies in today's online landscape.

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Outreach software

"Reklame," meaning advertising, serves as the bridge to "outreach software," which amplifies marketing efforts by automating and optimizing communication to reach potential customers effectively.

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alt-tekst

"Reklame" (advertisement) and "alt-tekst" (alternative text) connect through their roles in digital marketing, where engaging visuals need accessible descriptions to ensure all audiences can appreciate the message.

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Social media management

"Reklame," which means advertisement in German, serves as a foundation for social media management by emphasizing the strategic creation and promotion of engaging content to attract and connect with audiences online.

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Outreach strategy

Both 'Reklame' (advertising in German) and 'Outreach strategy' focus on effectively communicating messages to target audiences to enhance visibility and engagement.

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Email Marketing Automation

Both 'Reklame' and 'Email Marketing Automation' emphasize the strategic use of communication tools to effectively reach and engage target audiences, blending traditional advertising with modern technology.

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Algoritme

The connection between 'Reklame' (advertising) and 'Algoritme' (algorithm) lies in how algorithms increasingly drive personalized advertising strategies, enabling brands to target consumers with tailored messages based on data analysis.

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