Social media marketing

ˈsoʊʃəl ˈmiːdiə ˈmɑrkɪtɪŋ
Englishmarketingadvertisingsocial mediabusiness+1 til

Definisjon

The practice of promoting products, services, or brands via social media platforms to engage a targeted audience and drive traffic or sales.

Synonymer3

digital marketingonline marketingsocial media advertising

Antonymer2

traditional marketingoffline advertising

Eksempler på bruk1

1

Businesses utilize social media marketing to connect with younger demographics; Effective social media marketing necessitates consistent engagement with followers; Many companies heavily invest in social media marketing to enhance their brand visibility.

Etymologi og opprinnelse

The term 'social media' combines 'social,' from Latin 'socialis,' meaning 'of companionship,' and 'media,' from Latin 'medium,' meaning 'means' or 'intermediate.' 'Marketing' derives from the Old English 'mercian,' meaning 'to trade.'

Relasjonsmatrise

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annonsetekst

Annonsetekst, meaning advertisement text in Norwegian, is essential for crafting compelling messages in social media marketing, as both aim to engage audiences and drive action.

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Flyer

A "Flyer" serves as a tangible promotional tool that complements "Social media marketing" by bridging offline and online advertising, effectively reaching diverse audiences through both mediums.

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anskaffelseskostnad (cac)

The connection between 'anskaffelseskostnad (CAC)' and 'social media marketing' lies in the fact that effective social media marketing strategies can help reduce customer acquisition cost (CAC) by reaching target audiences more efficiently and fostering direct engagement.

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Markedskvalifisert lead

"Markedskvalifisert lead" refers to a qualified lead in marketing, which aligns with social media marketing's goal of nurturing and converting potential customers through targeted engagement.

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visnings-url

A 'visnings-url' serves as a gateway for audiences to engage with content, making it a vital tool in social media marketing strategies that aim to attract and direct traffic to specific digital experiences.

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Content marketing

Content marketing and social media marketing are interconnected as effective content serves as the backbone for engaging social media campaigns, amplifying reach and fostering community interaction.

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grafisk brukergrensesnitt (gui)

The "grafisk brukergrensesnitt (GUI)" enhances user engagement on digital platforms, making it a crucial element in effective social media marketing strategies that aim to captivate and retain audiences.

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Branding

Branding and social media marketing intertwine as they both craft and amplify a cohesive identity, allowing businesses to tell their story, engage audiences, and build loyalty in the digital age.

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programmatisk markedsføring

Both 'social media marketing' and 'programmatisk markedsføring' leverage digital platforms to optimize targeted advertising efforts, transforming how brands engage with audiences effectively through data-driven strategies.

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Inbound marketing platform

Social media marketing leverages engaging content to attract and nurture leads, making it an essential component of an inbound marketing platform designed to convert audiences into loyal customers.

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