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influencervsBacklink
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An influencer builds connections and drives traffic through their reach, much like a backlink enhances a website's authority and visibility in the digital landscape.
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Backlink
substantivbækˌlɪŋk
A hyperlink from one website to another, typically used to improve search engine ranking or website traffic.
influencer
nounɪnˈfluːənʃər
An individual or entity that possesses the ability to influence the purchasing decisions of others due to their authority, expertise, position, or relationship with their audience.