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Facebook PixelvsCustomer data management
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The Facebook Pixel acts as a digital connector, enabling businesses to track user interactions and streamline customer data management for more personalized marketing strategies.
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Customer data management
nounˈkʌstəmər ˈdeɪtə ˌmænɪdʒmənt
The systematic process of collecting, organizing, and managing customer data to enhance business relationships and improve customer service.
Facebook Pixel
substantiv/ˈfeɪs.bʊk ˈpɪk.səl/
A piece of code provided by Facebook that is placed on a website to track user interactions and measure the effectiveness of advertising.