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Customer journeyvsannonsering
Relasjonsforklaring
The connection between 'customer journey' and 'annonsering' (advertising) lies in the idea that effective advertising guides consumers along their journey, influencing their decisions and experiences from awareness to purchase.
Begrepsammenligning
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annonsering
substantivɑnˈsɔːnɛrɪŋ
the act of announcing or advertising; the process of promoting products or services to the public
Customer journey
substantivˈkʌstəmər ˈdʒɜrni
The complete experience a customer has with a brand or company, from initial awareness to post-purchase interactions.