Begrepsammenligning
Marketing funnelvsCustomer loyalty program
Relasjonsforklaring
The marketing funnel guides potential customers through their journey to purchase, while a customer loyalty program aims to deepen that relationship further, transforming buyers into repeat customers who are more likely to ascend the funnel again.
Begrepsammenligning
Detaljert oversikt over begge begreper
Customer loyalty program
nounˈkʌstəmər ˈlɔɪəlti ˈprɔɡræm
A marketing strategy aimed at fostering repeat business by providing rewards or incentives to customers.
Marketing funnel
nounˈmɑrkɪtɪŋ ˈfʌnəl
A conceptual framework that illustrates the stages potential customers progress through, from initial awareness to final purchase, often depicted as a funnel that narrows at each phase.