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BannerblindhetvsDemand gen

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'Bannerblindhet,' or banner blindness, refers to the tendency of users to ignore banners on websites, while 'demand gen' (demand generation) is about creating interest and demand for a product or service; both concepts highlight the challenge of

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Bannerblindhet

substantivˈbænərˌblaɪndhɛt

A state of being blind to the opinions or viewpoints of others; a refusal to consider alternative perspectives, often leading to conflicts and misunderstandings.

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Demand gen

noun/dɪˈmænd dʒɛn/

A marketing strategy aimed at generating interest and leads for a product or service, typically through targeted campaigns and content.

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