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Churn ratevsInbound marketing software

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The connection between 'churn rate' and 'inbound marketing software' lies in the software’s ability to analyze customer interactions, enabling businesses to reduce churn by tailoring their engagement strategies to retain users.

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Churn rate

nounˈtʃɜrn reɪt

The percentage of customers or subscribers who discontinue using a service within a specified time period.

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Inbound marketing software

nounɪnˈbaʊnd ˈmɑrkɪtɪŋ ˈsɔftwɛr

Inbound marketing software encompasses tools and platforms that assist businesses in attracting customers through strategies such as content marketing, social media engagement, search engine optimization (SEO), and other methods that pull potential customers in, rather than pushing products out.

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