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influencervsSearch engine optimization (SEO) platform
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Both 'influencer' and 'Search engine optimization (SEO) platform' are pivotal in shaping digital visibility, as influencers leverage their reach to drive traffic while SEO platforms enhance online discoverability through optimized content.
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influencer
nounɪnˈfluːənʃər
An individual or entity that possesses the ability to influence the purchasing decisions of others due to their authority, expertise, position, or relationship with their audience.
Search engine optimization (SEO) platform
nounsɜːrtʃ ˈɛn.dʒɪn ˌɒptɪmaɪˈzeɪʃən ˈplætfɔrm
A software platform designed to enhance a website's visibility and ranking on search engines.