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Market researchvsOnline marketing strategy
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Market research is an essential foundation for an online marketing strategy, as it yields critical insights into consumer behavior, preferences, and emerging trends. This data empowers businesses to develop tailored digital campaigns that effectively engage their target audience, leading to increased engagement and improved conversion rates.
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Market research
nounˈmɑːrkɪt rɪˈsɜːrʧ
The systematic process of gathering, analyzing, and interpreting information about a market, including insights into the target market, consumers, and competitors.
Online marketing strategy
nounˈɒnlaɪn ˈmɑːrkɪtɪŋ ˈstrætədʒi
A comprehensive plan of action aimed at promoting products or services through various digital channels, including social media, websites, email, and search engines.