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podcastvsMarketing automation

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Podcasts serve as a dynamic platform for marketing automation, enabling brands to automate the distribution of engaging audio content that nurtures customer relationships and drives brand awareness.

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Marketing automation

noun/mɑːr.kɪ.tɪŋ ˌɔː.təˈmeɪ.ʃən/

The use of software and technology to automate repetitive marketing tasks and processes, enabling more efficient and effective marketing strategies.

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podcast

nounˈpɒd.kæst

A digital audio file available on the internet for downloading to a computer or mobile device, typically released as part of a series.

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