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Marketing planvsCustomer Relationship Management (CRM) Software

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A marketing plan lays the strategic foundation that CRM software executes upon, enabling businesses to effectively nurture and engage their customer relationships through personalized outreach and data-driven insights.

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Customer Relationship Management (CRM) Software

nounˈkʌstəmər rɪˈleɪʃənʃɪp ˈmænɪdʒmənt ˈsɔftwɛr

A software solution designed to manage a company's interactions and relationships with both current and potential customers.

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Marketing plan

nounˈmɑrkɪtɪŋ plæn

A marketing plan is a strategic document that outlines a company's overall marketing efforts, detailing the direction of marketing activities to achieve specific objectives and goals.

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