Marketing plan

ˈmɑrkɪtɪŋ plæn
English businessstrategyplanningmarketing+1 til

Definisjon

A marketing plan is a strategic document that outlines a company's overall marketing efforts, detailing the direction of marketing activities to achieve specific objectives and goals.

Synonymer5

strategycampaignpromotional planmarketing strategyaction plan

Antonymer1

none

Eksempler på bruk1

1

The company developed a comprehensive marketing plan to increase brand awareness; Our marketing plan includes social media campaigns and email newsletters; The marketing plan outlines target demographics and key performance indicators.

Etymologi og opprinnelse

The term "marketing" derives from the word "market," which comes from the Latin "mercatus," meaning "trade" or "market," while "plan" comes from the Latin "planus," meaning "flat" or "level," referring to a clear outline or design.

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Annonseringsmål

Both 'Annonseringsmål' (which translates to 'advertising goals') and 'Marketing plan' represent strategic frameworks aimed at guiding promotional efforts to achieve specific business objectives.

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kost per handling (cpa)

A marketing plan strategically integrates cost per acquisition (CPA) metrics to optimize spending and maximize reach, ensuring every dollar spent effectively converts potential customers.

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markedspenetrasjon

A "marketing plan" outlines strategies to effectively reach and engage customers, while "markedspenetrasjon" (Norwegian for market penetration) measures how successfully those strategies have penetrated the market, highlighting the relationship between planning and performance in business growth

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innholdsmarkedsføring

The connection between 'Marketing plan' and 'innholdsmarkedsføring' (content marketing) lies in the fact that an effective marketing plan often integrates content marketing strategies to engage and attract audiences through valuable and relevant content.

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Email marketing tools

A marketing plan serves as the blueprint for a business's strategy, while email marketing tools are the essential instruments that execute specific tactics within that plan to engage and convert the target audience.

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Customer Relationship Management (CRM) Software

A marketing plan lays the strategic foundation that CRM software executes upon, enabling businesses to effectively nurture and engage their customer relationships through personalized outreach and data-driven insights.

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NULL

A "Marketing plan" is a strategic blueprint for promoting products, while "NULL" represents the absence of value or data—both concepts emphasize the importance of defining and understanding what exists and what does not in order to navigate market dynamics effectively.

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User interface design

A marketing plan outlines strategies to attract and retain users, while user interface design ensures that the users have an intuitive and engaging experience, making them two sides of the same coin in achieving successful user engagement.

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Art Director (AD)

A marketing plan serves as the blueprint that guides an Art Director in crafting visually compelling campaigns that resonate with the target audience.

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søkeordsanalyse

A marketing plan relies on søkeordsanalyse (keyword analysis) to identify target audience behavior and optimize outreach strategies effectively, ensuring the right message reaches the right people.

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