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BannerblindhetvsMarketing strategy
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The term 'Bannerblindhet' refers to the phenomenon where consumers become desensitized to advertisements, highlighting the need for innovative marketing strategies that capture attention in an oversaturated digital landscape.
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Bannerblindhet
substantivˈbænərˌblaɪndhɛt
A state of being blind to the opinions or viewpoints of others; a refusal to consider alternative perspectives, often leading to conflicts and misunderstandings.
Marketing strategy
noun/mɑːr.kɪ.tɪŋ ˈstræt.ə.dʒi/
A comprehensive plan or approach employed by a business or organization to effectively promote and sell products or services to specific target audiences.