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Ad copyvsmerkevarelojalitet

Relasjonsforklaring

Ad copy and merkevarelojalitet (brand loyalty) are intricately linked, as compelling ad copy fosters a deep emotional connection with consumers, encouraging them to remain loyal to a brand over time.

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Ad copy

nounæd ˈkɒpi

Text created for advertising or promotional purposes, specifically crafted to persuade or inform potential customers.

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merkevarelojalitet

substantivmerkevarelojalitet

A noun referring to the emotional and psychological commitment of consumers to a specific brand.

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