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negative søkeordvsNative Advertising
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Negative søkeord (negative keywords) in digital marketing help filter out unwanted traffic, enabling Native Advertising to reach the intended audience more effectively by ensuring the ads resonate with users genuinely interested in the content.
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Native Advertising
nounˈneɪtɪv ˌædvərˈtaɪzɪŋ
A form of advertising that seamlessly integrates with the platform's content and design, often crafted to blend in with surrounding material.
negative søkeord
substantivnɛɡətɪv søkeːɔrd
A term or keyword used to exclude specific results from a search query, commonly employed in digital marketing to prevent irrelevant traffic.