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Lifecycle marketingvsOnline marketing

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Lifecycle marketing and online marketing are interconnected as both strategies aim to engage customers at every stage of their journey, utilizing digital channels to enhance brand loyalty and maximize lifetime value.

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Lifecycle marketing

nounˈlaɪfˌsaɪkl ˈmɑrkɪtɪŋ

Lifecycle marketing is the strategic approach to nurturing potential and existing customers throughout every stage of their relationship with a brand, from initial awareness to long-term loyalty.

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Online marketing

nounˈɒnlaɪn ˈmɑːrkɪtɪŋ

The practice of promoting products or services through digital channels on the internet.

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