Pay-per-click (PPC) advertising toolsvsReklame

Pay-per-click (PPC) advertising tools are a subset of digital marketing strategies that specifically allow advertisers to pay for each click on their ads. 'Reklame', which translates to 'advertising' in English, encompasses a broader range of advertising methods, including both traditional media (like print and television) and digital platforms. While both PPC and Reklame aim to promote products or services, PPC is distinct in its focus on online audience engagement through search engines and social media, making it a more targeted approach within the larger advertising category.