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CTR (Click-through rate)vsprogrammatisk markedsføring

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The connection between 'CTR (Click-through rate)' and 'programmatisk markedsføring' lies in their synergy, as effective programmatic marketing strategies aim to optimize CTR by delivering targeted ads that resonate with specific audiences, ultimately enhancing engagement and conversion rates

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CTR (Click-through rate)

nounˌsiːtiːˈeɪʧ ˈɑːr

The percentage of users who click on a specific link compared to the total number of users who view a page, email, or advertisement.

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programmatisk markedsføring

substantivproh-grah-mah-tisk mar-keds-fø-ring

A form of advertising that utilizes automated technology to buy and sell ad space, often targeting specific audiences through data analysis.

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