ReklamevsCRO (Conversion rate optimization)

'Reklame' (advertising) is the process of promoting products or services to attract potential customers, while CRO (Conversion Rate Optimization) focuses on enhancing the user experience and increasing the percentage of visitors who take desired actions. Effective advertising (Reklame) drives traffic to a website or platform, which CRO then aims to convert into measurable outcomes such as sales or sign-ups. Therefore, they are interconnected stages in the marketing funnel, where successful advertising serves as the initial step that leads to the optimization efforts of CRO.