Begrepsammenligning
Betalt søkeordsannonsering (PPC)vsRetargeting
Relasjonsforklaring
Both 'Betalt søkeordsannonsering (PPC)' and 'Retargeting' are digital marketing strategies designed to engage consumers at different stages of their buying journey, maximizing conversion rates by effectively targeting and re-engaging potential customers.
Begrepsammenligning
Detaljert oversikt over begge begreper
Betalt søkeordsannonsering (PPC)
substantivbe-talt sø-ke-ords-an-non-se-ring (PPC)
Paid search engine advertising where advertisers pay for their ads to appear prominently in search results.
Retargeting
nounrɪˈtɑːrɡɪtɪŋ
The practice of directing advertisements or marketing efforts toward a specific audience based on their previous interactions or behaviors.