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merkevarevsRetargeting

Relasjonsforklaring

"Merkevare," meaning brand in Norwegian, and "Retargeting," a marketing strategy, connect through their shared goal of reinforcing brand identity by reaching out to previous visitors, thus creating a stronger brand recall and customer engagement.

Begrepsammenligning

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merkevare

substantiv/ˈmɛrkəˌvɑːrə/

A term used in marketing and business to refer to a brand, which encompasses the name, logo, and overall identity of a product or service.

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Retargeting

nounrɪˈtɑːrɡɪtɪŋ

The practice of directing advertisements or marketing efforts toward a specific audience based on their previous interactions or behaviors.

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