alt-tekst

ælt-tɛkst
Dutch accessibilitywebtechnologySEO

Definisjon

Text that describes the content of an image, typically used in HTML for accessibility purposes.

Synonymer3

alternative textimage descriptionalt text

Antonymer1

none

Eksempler på bruk1

1

A website's images should always include alt-tekst for better accessibility; Screen readers use alt-tekst to help visually impaired users understand images.

Etymologi og opprinnelse

Derived from "alternatief" meaning "alternative" and "tekst" meaning "text."

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Utforsk forbindelser og sammenhenger

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Pay-per-click (PPC) advertising tools

While 'Pay-per-click (PPC) advertising tools' focus on driving traffic through paid advertisements, 'alt-tekst' (alternative text) enhances the accessibility and SEO of web content. Both concepts are integral to digital marketing strategies, but they serve different purposes: PPC tools are primarily concerned with ad visibility and immediate traffic generation, whereas alt-tekst improves organic searchability, user experience, and accessibility for users with disabilities. Understanding both is crucial for a comprehensive digital marketing approach.

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Utforsk relasjon

Reklame

"Reklame" (advertisement) and "alt-tekst" (alternative text) connect through their roles in digital marketing, where engaging visuals need accessible descriptions to ensure all audiences can appreciate the message.

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CRO (Conversion rate optimization)

CRO and 'alt-tekst' connect through their shared goal of enhancing user experience by optimizing web content for higher engagement and accessibility.

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Customer loyalty

Customer loyalty can be seen as the alt-tekst of a brand’s identity, providing the underlying meaning and value that enhances the customer experience and fosters deeper relationships beyond the surface.

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kvalitetssikring (qa)

Kvalitetssikring (QA) and alt-tekst share a connection in the realm of digital accessibility, as both aim to enhance user experience by ensuring that web content is reliable and comprehensible, ultimately promoting inclusivity for all users.

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Facebook Pixel

Both 'Facebook Pixel' and 'alt-tekst' serve as tools for enhancing digital communication: the Facebook Pixel tracks user interactions for targeted marketing, while alt-tekst provides descriptive context for images, improving accessibility and user experience online.

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Outreach software

Outreach software enhances digital communication and engagement, while 'alt-tekst' (alternative text) ensures accessibility in web content, together embodying the commitment to inclusive messaging and outreach efforts in the digital space.

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Social media management

'Alt-tekst', or alternative text, enhances accessibility by providing descriptions for images, which is crucial in social media management to ensure all users, including those with disabilities, can engage with content effectively.

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Outreach strategy

'Alt-tekst' enhances digital accessibility, which is a key component of an effective outreach strategy, ensuring information reaches and engages a broader audience.

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Email Marketing Automation

Alt-tekst enhances accessibility in email marketing automation by ensuring that images convey the same message, allowing automated campaigns to reach a wider audience.

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