Content marketing strategy

kənˈtɛnt ˈmɑrkɪtɪŋ ˈstrætəʤi
EnglishMarketingStrategyContentDigital+1 til

Definisjon

A strategic approach to creating and distributing valuable and relevant content aimed at attracting and engaging a target audience, ultimately driving profitable customer actions.

Synonymer3

Content strategyinbound marketingdigital marketing

Antonymer2

Outbound marketinginterruption marketing

Eksempler på bruk1

1

Creating a blog that offers valuable insights into your industry; Using social media to share informative articles and engage with your audience; Developing a video series that addresses common customer questions.

Etymologi og opprinnelse

"Content" originates from the Latin "contentum," meaning 'that which is contained'; "marketing" is derived from "market" + "-ing"; "strategy" comes from the Greek "strategia," meaning 'generalship' or 'planning'.

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keynote

A 'keynote' speaker sets the tone and direction for an event, just as a robust 'content marketing strategy' outlines the thematic goals and messaging that guide a brand’s communication efforts.

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Backlink

A backlink serves as a vital thread in a content marketing strategy, weaving together diverse online content to enhance visibility and authority in the digital landscape.

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Customer service collaboration software

Both 'Customer service collaboration software' and 'Content marketing strategy' emphasize the importance of communication and teamwork, as effective customer engagement relies on collaborative efforts to create and share valuable content that addresses consumer needs.

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Call Tracking Software

Call tracking software enhances a content marketing strategy by providing insights into which content drives customer engagement, allowing marketers to refine and tailor their messaging effectively.

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anskaffelseskostnad (cac)

The connection between 'anskaffelseskostnad (cac)' and 'content marketing strategy' lies in the idea that a well-crafted content marketing strategy can lower customer acquisition costs (CAC) by effectively engaging and converting target audiences.

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mobilapplikasjon

A 'mobilapplikasjon' (mobile application) can serve as a vital element in a content marketing strategy by providing a direct platform for engaging users and delivering personalized content, enhancing overall brand interaction and loyalty.

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merkebevissthet

The concept of 'merkebevissthet' (brand awareness) is fundamental to a 'Content marketing strategy', as effective content engages and informs audiences, ultimately elevating brand recognition and loyalty.

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Event marketing

Event marketing and content marketing strategy are intertwined as both leverage immersive experiences and engaging narratives to build brand awareness and foster meaningful connections with audiences.

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Annonse

"Annonse," which means "advertisement" in Norwegian, is a key element in a content marketing strategy, as both aim to engage and inform an audience while promoting products or services through compelling narrative and targeted messaging.

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kontekstuell reklame

Both 'Content marketing strategy' and 'kontekstuell reklame' revolve around delivering relevant and targeted messaging to engage audiences effectively, highlighting the importance of context in marketing communications.

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