Social media advertising
Definisjon
The practice of promoting products, services, or brands through social media platforms to effectively reach and engage a targeted audience.
Synonymer4
Antonymer3
Eksempler på bruk1
Social media advertising is essential for businesses today; Many companies allocate a significant portion of their marketing budget to social media advertising; Effective social media advertising can lead to increased brand awareness and customer engagement.
Etymologi og opprinnelse
The term "social media" combines "social," from Latin "socialis," meaning 'of companionship' or 'allied,' and "media," from Latin "medium," meaning 'means' or 'channel.' "Advertising" comes from Latin "advertere," meaning 'to turn toward.'
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
Lead nurturing
Lead nurturing and social media advertising both aim to cultivate relationships with potential customers, guiding them through the buyer's journey by providing relevant content and engagement to convert them into loyal clients.
lead
"Lead" in sales often signifies guiding potential customers through the buyer's journey, much like how social media advertising directs targeted audiences towards conversion by engaging them with relevant content.
Annonseringsmål
"Annonseringsmål" translates to "advertising goals" in English, which are crucial for crafting effective social media advertising strategies that target specific audiences and measurable outcomes.
Digital Media
Digital media serves as the canvas on which social media advertising paints its targeted messages, reaching audiences in real-time with engaging, shareable content.
Customer journey mapping software
Both customer journey mapping software and social media advertising serve to enhance the understanding of consumer behavior, enabling businesses to tailor their marketing strategies and improve customer engagement throughout the entire buying process.
vane
Just as a weather vane indicates the direction of the wind, social media advertising helps businesses gauge the shifting preferences and trends of consumers online.
kvalitetspoeng (google)
"Kvalitetspoeng," meaning quality points in a digital advertising context, directly ties to social media advertising, as both emphasize the significance of delivering high-quality content to optimize audience engagement and effectiveness of campaigns.
nettanalyse
Social media advertising relies on nettanalyse, or network analysis, to optimize its strategies by understanding user interactions and preferences within digital ecosystems.
markedspenetrasjon
Social media advertising serves as a dynamic platform to enhance markedspenetrasjon (market penetration), allowing brands to engage targeted audiences and effectively expand their reach.
Target audience
Social media advertising strategically tailors content to engage a target audience, transforming digital interactions into meaningful consumer connections.
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