Begrepsammenligning
influencervsad spend
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Influencers shape consumer trends and behaviors, making them vital conduits through which brands allocate their ad spend for maximum impact.
Begrepsammenligning
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influencer
nounɪnˈfluːənʃər
An individual or entity that possesses the ability to influence the purchasing decisions of others due to their authority, expertise, position, or relationship with their audience.